Meet the Co- Founder
Alpine Howl was born in the mountains of Colorado, where adventure, freedom, and dogs naturally collide. Co-founder Brandon Bennett built the brand around a life spent outdoors bringing his dog along to the mountains, the trails, and the places that make Colorado special, alongside many other dog lovers who believe dogs belong in the adventure, not left behind.
The name Alpine Howl comes from a familiar mountain moment: people descending the slopes after fresh snowfall, howling with excitement letting go, celebrating the freedom of being outside. It’s a sound of joy, release, and shared experience. For Brandon, that howl represents not just the mountains, but the community of dog lovers who feel most alive when they’re outdoors with their dogs by their side.
That same spirit shapes everything Alpine Howl creates. From handcrafted dog scarfs to limited-run hats, every piece is designed to support a life well lived functional, intentional, and made for real adventures. The brand reflects Brandon’s belief that great gear should be worn, used, and built to last, whether on a cold mountain morning, a long trail walk, or a casual stop at a dog-friendly taproom.
Brandon is also the creator and host of Dog Friendly, Alpine Howl’s podcast dedicated to celebrating dogs, their people, and the communities built around them. Recorded at dog-friendly breweries, distilleries, and local venues, the podcast brings together trainers, walkers, rescuers, business owners, and everyday dog lovers to share stories that connect people through a shared love of dogs and the outdoors.
At its core, Alpine Howl is about more than products—it’s about connection. Between humans and dogs. Between adventure and everyday life. And between people who believe that the best moments are the ones shared outside, with dogs leading the way.
